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New Dawn magazine

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Volume 5 of New Dawn, our emerging markets magazine, is available to download now.

In our latest issue, our experts discuss a range of topics and trends across emerging markets which offer exciting opportunities:

  • Trends and opportunities in healthcare across emerging markets
  • Omnichannel…Anxiety much? How to understand, implement and measure success,
  • Brazil’s health-nutrition market: New clarity and cause for optimism
  • The rise of patient influencers: What are the opportunities for pharma?
  • From KOLS to KOIs – How to identifiy and engage the new healthcare influencers
  • COVID-19: Breaking down barriers to conducting qualitative research in China
  • South Korea – a global health phenomenon
  • Nutraceuticals in India – new impetus for health prevention

Read the previous volumes here:

Volume 1: Download

Volume 2: Download

Volume 3: Download

Read the digital magazine.

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China – How to strategize and win in the world’s fastest changing healthcare market

In this paper, our experts Marc Yates, Pei Li Teh and Brett Gardiner discuss the China healthcare reforms which affect pharma.

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