Our centers of expertise span therapeutic areas, markets and geographies, and are underpinned by these four core research principles:
Technology such as AI is revolutionizing the way in which we conduct market research, we leverage AI technology to conduct emotion analysis.
Soon after COVID-19 was declared a global pandemic, our client had an asset in development which they needed to launch quickly.
Watch our animation and discover how our Living With reports can provide you with comprehensive and cost-effective insight into the patient journey.
This short animated case study about Living With Ulcerative Colitis shows the types of insights our Living With syndicated patient reports reveal.
Watch this short video to find out more about our syndicated services: Living With and Therapy Watch.
A successful launch requires careful strategic planning by multiple teams over a number of years.
In this short video, we outline our multi-country tracking study conducted with front-line HCPs reporting on both hospitalized and non-hospitalized.
US Director, Liza Pliss explains why User Experience and Usability testing is essential for optimizing the value of digital assets such as websites.
To explore why can understanding and improving women’s health in emerging markets be challenging.
A common challenge for brand tracking is ensuring the research program stays relevant to the brand’s current environment.
Director and UX expert Liza Pliss discusses our approach to user experience research and shares an example of a project where using design thinking.
Narrated by Downton Abbey's Laura Carmichael (Lady Edith). Within the pharmaceutical industry, there is an increasing need for market research teams.
Rapport is our monthly newsletter where we share our latest expertise and experience.